Actionable tips: SEO in E-Commerce: Backend Secrets to Boost Sales with Louis Smith
The eCom Ops Podcast · 2025-10-17 · 22 min
Episode notes
Actionable tips: SEO in E-Commerce: Backend Secrets to Boost Sales with Louis Smith Louis Smith, an eCommerce SEO Consultant, began his journey with a computing degree, gaining expertise in coding and website development. His career took a pivotal turn towards marketing, particularly eCommerce SEO, where he discovered the profound impact SEO could have on increasing product sales and overall business ROI. As a freelance Shopify SEO expert, Louis has dedicated his life to mastering Google's updates and perfecting his craft. His passion for SEO is evident through the daily eCommerce guides and tips he shares on LinkedIn. Louis has worked with renowned brands such as Otrium, Ling's Moments, LifeHack, and Lenovo, helping them generate significant revenue through effective SEO strategies. With over nine years in the industry, he has aided over 50 eCommerce brands, generating more than £80 million in MRR for a single client. His services include SEO audits, link building, content marketing, and technical SEO, specializing in platforms like Shopify, WooCommerce, BigCommerce, and Magento.
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