189. Design Thinking for Impact: Lessons for Product and Policy Makers by Pedro Janeiro

Episode notes

What if change wasn’t something you manage - but something you design? In this episode of the Productized Podcast, host André Marquet sits down with Pedro Janeiro, Partner at DesignThinkers Group and one of the world’s leading voices in service design and innovation. Pedro shares lessons from designing impactful services across public and private sectors - from training 1,500+ professionals in Design Thinking to advising companies like Coca-Cola, Nespresso, Deutsche Bank, and SAP. We talk about: ️ What “creating change together” really means ️ Why innovation efforts often fail - and how to fix them ️ The true power of Design Thinking (hint: it’s not sticky notes) ️ Designing for public value and co-creation ️ What to expect at his Productized 2025 workshop Whether you work in product, design, public services or transformation - this one’s packed with insight and inspiration.

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