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MicroConf On Air

MicroConf Tactics: Why to Avoid B2C SaaS at All Costs

MicroConf On Air · 2025-09-24 · 12 min

Episode notes

In this episode, Rob reveals why selling to consumers (rather than businesses) is so freaking hard. He shares the only B2C SaaS strategy he would ever bet on, after starting 6 companies, investing in 224 SaaS startups, and writing 5 books on building life-changing businesses. Links from the Pod Watch this video on YouTube

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