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Commercial excellence with Lynn Guinn, Cargill
If Prices Could Talk · 2024-11-15 · 42 min
Episode notes
In this episode, Tracy Dent and Jeet Mukherjee speak with Lynn Guinn about his decades of experience as an executive at Cargill, the largest private company in the US. Topics include his approaches to pricing strategy, navigating global markets, and building pricing power through disciplined negotiations. Cargill provides food, ingredients, agricultural solutions and industrial products to nourish the world in a safe, responsible and sustainable way. The company operates in 70 countries serving 125 markets.
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