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Dear FoundHer...Real Founder Stories for Women Small Business Owners

How Taskrabbit Sold to IKEA: Leah Solivan on Partnership Marketing and Scaling a Business

Dear FoundHer...Real Founder Stories for Women Small Business Owners · 2026-05-26 · 35 min

Episode notes

In honor of Mother's Day, get $200 off a new Dear FoundHer... Forum membership through the month of May. Join the community built for women business owners over 40 who are building real businesses on their own terms. JOIN US INSIDE HERE , no code necessary to save. A group of executives walked into a room, and Leah knew exactly who mattered. Dear FoundHer host Lindsay Pinchuk sits down with Leah Solivan to talk partnership marketing, founder visibility, and one of the clearest business growth stories from Taskrabbit’s path to acquisition. Leah built Taskrabbit from a Boston apartment with no MBA, no startup network, and no idea how venture funding worked. What she had was an idea she refused to stop talking about and the discipline to do the unsexy groundwork for years before the right opportunity arrived. That is the entire lesson of this episode, and it applies to every woman building something right now. This conversation is for women founders who are tired of being told to run ads, chase virality, or wait for the perfect moment. Leah’s story proves that partnership marketing is not a tactic.

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