The Story Behind 10-4 Magazine: How It Became a Staple in Trucking

Episode notes

In this episode of Freight Nation: A Trucking Podcast, host Brent Hutto is joined by Daniel Linss and Tim Sieben of 10-4 Magazine. Join them as they explore: How 10-4 Magazine was founded in 1993 and the vision behind it Daniel’s unexpected journey from architecture to publishing and his passion for trucking media The magazine’s deep-rooted history and its impact on the trucking industry. The role of storytelling in keeping trucking culture alive What it takes to run an independent trucking magazine for over 31 years The shift from print to digital and how 10-4 Magazine is adapting Their involvement in the Trucking for Kids charity and how it’s making a difference What’s next for 10-4 Magazine and its new ventures, including live events and a trucking webcast Daniel Linss is an editor/art director for 10-4 Magazine, and Tim Sieben is the TFK Show Manager for 10-4 Magazine. With decades of industry experience, they have built a platform that informs and celebrates the trucking culture. Their work spans photography, storytelling, and events, fostering a strong community. They actively advocates for truckers’ voices and industry recognition.

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