Building Strong Relationships in the Freight Transportation Industry with Sarah Ruffcorn of Trinity Logistics

Episode notes

In this episode of Freight Nation: A Trucking Podcast, host Brent Hutto is joined by Sarah Ruffcorn, the President of Trinity Logistics. Join them as they explore: Building relationships with carriers The challenges and benefits of evaluating and implementing technology in the industry Why leadership is a constant learning process Sarah’s experience of being a female leader in the industry And more! Sarah Ruffcorn is the President of Trinity Logistics, a freight broker based in Delaware with over ninety agent offices throughout North America. She has worked at Trinity Logistics for over twenty-two years, having started out as an Account Manager and risen through the ranks to where she is today. Sarah has just been announced as 2024’s Distinguished Woman in Logistics at the TIA 2024 Capital Ideas Conference. [14:27 - 15:16] Sarah emphasizes the value of forging strong links with carriers and the owners of those organizations. She cites these reciprocal relationships between her team and carriers as a way of solving some of the challenges posed by trucking, since each could help out with certain issues, such as freight not being ready, or logistical problems.

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