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AI for Business Owners

The Death of SEO for Business Owners to Stay Visible in AI Search after Google Update with Hema Dey

AI for Business Owners · 2025-10-15 · 46 min

Episode notes

In this episode of the AI for Business Owners Podcast, host Jeff Torello is joined by Hema Dey , a fractional CMO/CTO at Iffel International Inc. , for a powerful conversation about the seismic shift happening in SEO, content, and marketing due to AI. Hema shares how AI isn't just changing how we search, it's changing how businesses must show up. From her roots in B2B manufacturing and tech to her current work in search-everywhere optimization, Hema walks us through how to future-proof your brand for agentic AI systems and LLM-driven discovery. If you're in B2B, services, or high-ticket sales and want to attract higher-value clients in the AI era, this episode is a must-listen.

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