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Kipp Bodnar on Marketing Experiments at HubSpot and Harnessing HeyGen to Improve Conversion
Unsolicited Feedback · 2024-04-04 · 41 min
Episode notes
In today’s episode of Unsolicited Feedback , Fareed Mosavat, Joff Redfern, and Kipp Bodnar delve into the meteoric rise of Martech tools and the transformative role of AI, with a special focus on the innovative video creation platform, HeyGen. This discussion is very valuable for anyone leading marketing efforts in 2024 and beyond. The bottom line: We're currently optimizing AI tools to enhance conversion rates, yet we're still waiting for a new distribution channel to emerge. Could this change be on the horizon? Full summary is available at UnsolicitedFeedback.co
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