← The Get: Finding And Keeping The Best Marketing Leaders in B2B SaaS
Listen to this episodeAll The Get: Finding And Keeping The Best Marketing Leaders in B2B SaaS episodes →
How To Transform Marketing WITH Your Company, Not TO Your Company
The Get: Finding And Keeping The Best Marketing Leaders in B2B SaaS · 2022-02-17 · 39 min
Episode notes
It’s every CMO’s complaint: “Everyone thinks they’re a marketer.” With so many people outside of marketing weighing in, this can make the CMO job challenging. Our guest today shows how you can harness the emotional investment that others in the company have. Our guest is Justin Steinman, CMO of Definitive Healthcare, the healthcare commercial intelligence company. Justin joined the company to help fuel a scale-up to the $500MM mark and went through an IPO already.