Culture Over Quota: Why Misalignment Is Killing Growth (and How to Fix It)
The Business of Alignment · 2026-03-29 · 21 min
Episode notes
In this episode, AJ breaks down a hard truth most leaders avoid: your growth problem isn’t your sales team, it’s your system. With average ramp times nearing six months and markets shifting faster than teams can keep up, the real issue is internal misalignment, not external execution. This conversation challenges the obsession with quota and replaces it with something far more durable: culture, alignment, and operational clarity. AJ dives into why HR leaders are still not truly embedded in decision-making, how disconnected teams create unpredictable revenue cycles, and why most organizations are building momentum on shaky foundations. If you care about predictable growth, stronger teams, and long-term performance, this is a call to rethink how your company operates from the inside out.
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