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SaaS Therapy

Myth 2: It’s Not About Fewer Tickets—It’s About Better Ones

SaaS Therapy · 2026-03-18 · 38 min

Episode notes

In this episode of SaaS Therapy, Todd and Casey challenge the myth that customer education should be judged by whether it reduces support tickets. Instead, they argue that strong training should reduce basic, repetitive questions while increasing higher-value questions that reflect deeper adoption, smarter workflows, and stronger long-term customer success.

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Myth 2: It’s Not About Fewer Tickets—It’s About Better Ones - SaaS Therapy | The B2B Podcast Index