How to Drive Behavior Change in Organizations with Brent Schlenker and Mike Simmons

Episode notes

Summary In this engaging conversation, experts Brent and Mike, Co-hosts of LIVE with Brent & Mike explore the nuances of learning and development, customer education, and how organizations can foster effective learning cultures. They share practical strategies for community building, behavior change, and leveraging technology to enhance performance. Chapters 00:00 Introduction to SaaS Therapy and Guests 02:38 The Relationship Between Learning and Development (L&D) and Customer Education 05:30 Understanding Learning vs. Training: Key Definitions 08:45 Identifying Breakdowns in Learning and Behavior Change 11:35 The COM-B Model: Capability, Opportunity, and Motivation 14:19 Challenges in Corporate Learning and Development 17:01 The Importance of Customer Education in SaaS 20:04 Engaging Customers: The Role of User Feedback 22:52 Conclusion and Key Takeaways 29:05 Building Engaged User Communities 34:58 Strategies for Customer Engagement 40:39 Actionable Takeaways for Improvement 44:57 Outro Resources: