Everybody Wants Change… Nobody Wants to Change with Eleni Vorvis, Co-Founder @faroutcomes & Boston Founders Forum

Episode notes

The conversation delves into the complexities of change management in the SaaS industry, emphasizing the psychological aspects that influence user adoption. Eleni Vorvis discusses the importance of understanding user motivation and the need for a structured approach to facilitate smoother transitions for customers. Takeaways Change management is hard, particularly in SaaS. We don't think about the psychological impact on users. It's not just about business; it's about motivation. There is science behind user motivation. A repeatable recipe for change management can be effective. Users should be brought along on the journey, not forced. Change management takes time and effort. Understanding user psychology is crucial for success. Most organizations fail to consider user experience during transitions. Effective change management can lead to better software adoption.