Building your LinkedIn personal brand with Amanda Nielsen, Partner Sales Manager @Box

Episode notes

This episode contains some explicit language. Join Todd, Casey and Amanda to discuss the importance of LinkedIn for personal branding and thought leadership. Amanda is the founder of Thot Leader Labs and shares her vulnerability professional journey. Join the conversation to explore the balance between personal and company branding, best practices for thought leadership, and strategies for growing a LinkedIn audience. Takeaways LinkedIn is the most valuable platform for professional branding. Being candid and vulnerable can attract respect and connections. Don't fear looking stupid; it's part of the process. Personal wins resonate more than professional achievements. Building credibility takes time and consistency. Infusing personality into posts can enhance engagement. Creating a content calendar can help maintain a posting rhythm. Networking early in your career can set a strong foundation. Growth on LinkedIn is often a gradual process. Gaining followers can often come from adversity. Authenticity is key in personal branding. Be yourself and avoid copying others. Visual content is important for engagement. Embrace your unique qualities and hobbies.