580: Leadership tools to align product work with organizational strategy – with Morten Sorensen
Product Mastery Now for Product Managers, Leaders, and Innovators · 2026-02-23 · 41 min
Episode notes
Vision statements and strategic themes to connect product management to business goals Watch on YouTube TLDR In this episode, I'm interviewing Morten Sorensen, Vice President of Systems IT Portfolio Management at the US Federal Reserve, about aligning product work with organizational strategy. We explore the importance of vision statements, the use of strategic themes, and practical tools like strategy maps and alignment analysis to keep product teams focused and invested in company goals. Morten shares actionable advice on overcoming alignment gaps, fostering organizational motivation, and staying agile amid change. Introduction Many product managers can't clearly explain how their work connects to company strategy. That's not a knowledge problem—it's a leadership problem. Let's learn how to fix that. We're talking about how to align product work with organizational strategy using vision statements and strategic themes that actually drive alignment and investments decisions. Our guest is Morten Sorensen, Vice President of the System IT Portfolio Management Office at the US Federal Reserve.