← Pharma Sessions
All Pharma Sessions episodes →

Scientific Storytelling and Omnichannel Strategy in Modern Medical Affairs
Pharma Sessions · 2026-01-08 · 29 min
Episode notes
In this episode of Pharma Sessions, host Jonathan Kaskey sits down with Matthew Krzywosz, Director of Scientific Communications & Content at Astellas, to explore how Medical Affairs teams can create differentiated scientific narratives, use omnichannel strategy to amplify impact, and help brands stand out in highly competitive markets.\ Pharma Sessions is hosted by Jonathan Kaskey
More from Pharma Sessions
All episodes →- The Question Behind the Question - Field Training with Jennifer Muszik67 / 100
- Why the Small Details Reveal Everything About Your CDMO Partner with Frank Sorce66 / 100
- Why Medical Knowledge Isn’t Reaching Patients with Dr. Simon Chowdhury69 / 100
- Timothy Smith on AI, Data, and Drug Discovery at Takeda
- Lessons on Leading Through Uncertainty in Pharma