57: Attracting Luxury Interior Design Clients w/ John McClain
Mastering the Business of Interior Design: Success by Design · 2025-05-21 · 41 min
Episode notes
Send Katie a Text Message!! Ever wondered how to attract seven-figure interior design clients? In this episode, I sit down with the talented John McClain, known for mastering high-value, luxury projects. This conversation is packed with insights you won’t want to miss! John reveals how he evolved from accepting "anyone with a heartbeat and a checkbook" to becoming a sought-after designer in the luxury market. It’s about aligning your core values with client expectations - and why taking calculated risks is crucial. Curious about John's "Two Truths and a Lie" - did he write for Fashion Police, fire a client over her wardrobe, or leave design school to immediately work with an A-list celebrity? Tune in to find out! If you’re ready to elevate your brand and transform your client relationships through intuition and authenticity, this episode is for you. Check out the show notes and resources mentioned at
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