The B2B Podcast Index
It's Not the End of the World: Everyday Use Cases for AI

#008 - Andrew Turner (Diageo): Internal Comms, "Deep Research," and Interior Design with AI

It's Not the End of the World: Everyday Use Cases for AI · 2025-11-21 · 47 min

Episode notes

Is AI the beginning of the end, or just a really efficient way to fix a leaking toilet? In this episode, Bobby sits down with Andrew Turner , Employee Engagement Director at Diageo North America (the company behind Guinness, Smirnoff, and Captain Morgan). Andrew shares how he went from a "Terminator 2" skeptic - fearing the rise of Cyberdyne Systems - to an AI power user in the corporate world. They discuss the balance between human authenticity and AI efficiency in corporate communications, and why "Artificial General Intelligence" might not be the scary monster we think it is. Plus, Andrew shares how he uses ChatGPT Vision to handle home repairs and plan complex group trips. In this episode, we cover: The "Aha" Moment: How a flight to Kentucky and a brewery opening prompt changed Andrew's mind on AI. Corporate Comms: Using LLMs to cure "blank page syndrome" for executive messaging without losing the human touch. Deep Research: How Diageo uses AI agents to spot trends (like Gen Z drinking habits) alongside traditional agency reports. Everyday Use Cases: Using ChatGPT to identify broken toilet parts and visualize kitchen renovations.

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