The B2B Podcast Index
InsTech

Lifting the lid on the InsTech Podcast - what’s worked and what hasn’t… (407)

InsTech · 2026-05-17 · 13 min

Episode notes

This week, the tables turn as Matthew Grant steps behind the microphone solo to reflect on seven years, 400+ episodes and the lessons learned from building one of insurance innovation’s most recognisable podcast platforms. From storytelling and interview technique to AI-assisted editing and the evolving role of podcasts in B2B marketing, Matthew shares an honest look at what works, what doesn’t and how InsTech is thinking about the future of content in an increasingly crowded landscape. Rather than focusing on technology alone, this episode explores something more fundamental: why people listen, what makes conversations memorable and how meaningful stories cut through industry noise.

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