Ben Borodach, Co-Founder and CEO of April: $40 Million Raised to Embed Intelligent Tax Experiences

Episode notes

In today's episode of Category Visionaries, we speak with Ben Borodach , CEO and Co-Founder of April , an embedded tax solution that's raised $40 Million in funding. Topics Discussed: Ben’s background in fintech and cybersecurity, starting his first company when he was at NYU, and working at Deloitte Founders who inspire Ben How April offers taxpayers an embedded service that helps them leverage their taxes to have better financial outcomes The current state of the market April operates in, and Ben’s view for the future of the company Why the most important thing to do as an entrepreneur is surrounding yourself with the best people

• How Avantos positioned against CRM by calling itself an operating system for client management - and why buyers got it immediately | Bassam Chaptini 70 / 100
• How Nominal combined go-to-market engineering and CFO dinners to build a pipeline motion that converts | Guy Leibovitz68 / 100
• How Extend built a four-pillar marketing org mapped to four distinct B2B2B growth motions | Guillaume Bouvard 62 / 100
• How Safebooks AI positioned against the 80% accuracy standard that makes AI unacceptable in finance | Ahikam Kaufman
• What ToltIQ's co-founder - a former KKR CIO - says founders must never do when selling AI to financial services buyers | Ed Brandman