Build Mode: Compensation, culture, and cap tables with Yuri Sagalov, GeneralCatalyst

Episode notes

TechCrunch's founder-focused podcast, Build Mode, is back. This season we’re breaking down what it really takes to build a world-class founding team starting with your cap table, equity structures, and startup compensation strategy. We kick off with Yuri Sagalov, managing director at General Catalyst and former founder, YC partner, and seed investor at Wayfinder Ventures. Yuri has worked with hundreds of pre-seed and seed-stage startups, and he shares practical advice on how early-stage founders should think about startup equity, cap table design, investor selection, and compensation structures from day one. He breaks down: The 3 types of investors (and which one to avoid) Why your cap table is part of your team The 20 - 25% seed dilution rule How to split equity with a co-founder How to talk to early employees about risk and compensation No matter where you are in your startup journey, this episode will help you get the incentive structure right from the beginning.

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