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Customer Success Talks

The Invisible Game of Negotiation: How Psychology Wins Deals with Kai-Markus Mueller

Customer Success Talks · 2025-09-03 · 49 min

Episode notes

In this episode, we dive deep into the psychology of deal-making with neuroscientist and pricing expert Kai-Markus Mueller, co-author of The Invisible Game.What if the key to winning more deals wasn't what you said, but how you framed it? Join us as we explore how consumer psychology, neuroscience, and choice architecture shape negotiations, whether you're closing a new customer, renewing a contract, or negotiating your salary.Sponsored by Vitally: Book a demo and receive free AirPods Pro!

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