The B2B Podcast Index
Crafter’s Online Business Playbook

18 | Part 1: Should You Start an Online Business? The Top 5 Ways People Make Money Online

Crafter’s Online Business Playbook · 2025-12-09 · 25 min

Episode notes

This episode is the first part to a series where we zoom out and look at the big picture of different online business models. Not the hype, not the “start today, get rich tomorrow” stories… but the real models that real people use every day to build income - from creatives, corporate alumni to busy parents, to total beginners. You’ll hear: The 5 most common online business models (with pros, cons & real-life examples) The truth about affiliate marketing, drop shipping, digital products, services/VA work, and my personal business model - 'Partner Marketing' How to choose the best model based on your personality, season of life, energy and goals What actually creates passive income… and what definitely doesn’t Stories from people who started with zero tech skills and built something meaningful This episode will give you clarity, confidence, and direction for your next steps. Links & Resources: Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream.

More from Crafter’s Online Business Playbook

All episodes →
Explore the best B2B Leadership podcasts →
Listen to this episodeAll Crafter’s Online Business Playbook episodes →