262. CFO 4.0 Revisited: How Funding is Like Ice Cream with Martin Spiller
CFO 4.0 Podcast · 2026-03-10 · 48 min
Episode notes
Send us your thoughts In this CFO 4.0 Revisited episode, Hannah Munro is joined by experienced finance leader Martin Spiller to explore what funders are really looking for in a CFO. From common funding mistakes to the differences between start-up and scale-up investment, Martin shares practical insight on securing funding, choosing the right partners and positioning your business for sustainable growth. What funders look for in a CFO Common mistakes when applying for funding Start-up vs scale-up funding expectations Seed, Series A and Series B funding explained How to find the right funding partner Tips for improving your chances of securing investment Links mentioned in this episode: Martin's LinkedIn Explore other CFO 4.0 Podcast episodes here .