Your network is your first go-to-market strategy

Episode notes

Alltroo co-founders Kyle Rudolph and Jon Walburg share how they transformed their pro-athlete star power into a fundraising platform that allows their community the ability to donate to a variety of organization and win high-value prizes. In this episode of Build Mode, they reveal how they leveraged their networks to disrupt the charitable giving industry, from raising half a million dollars for the NFL in their first year to learning hard lessons about scaling too fast. They discuss the pivot from $10,000 golf tournaments to $10 sweepstakes entries, building trust with both celebrities and fans, and why your network is your greatest competitive advantage.

• Best of Build Mode: Think like a VC71 / 100
• Best of Build Mode: Scaling Company Culture55 / 100
• Best of Build Mode: The Founder Mistakes That Cost Time, Money, and Growth60 / 100
• Best of Build Mode: Cofounders, Conflict and Compatibility
• The 7-Failure Rule: How Forethought AI Found Product-Market Fit with Co-Founder Deon Nicholas