78: Beyond the Logo: Building a Timeless Brand with Puja Malhotra

Episode notes

In this episode of Beyond Your Business , Amy chats with Puja, founder of Roop Creative Agency, to explore the real side of entrepreneurship. From leaving her corporate career to building a creative agency that empowers entrepreneurs through branding and websites, Puja shares the lessons she’s learned along the way. Together, they unpack what it takes to create a timeless brand, why mentorship matters, and how rebranding goes far beyond aesthetics. It’s about clarity, storytelling, and self-discovery. Puja also opens up about navigating work-life balance, setting boundaries, and the importance of community support for women in business. If you’ve been waiting for the right time to take the leap in business, this conversation is your reminder that the first step is the most powerful one.

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