76: Burnout, Breakthrough & Business Growth: Lauren Murdoch’s Journey

Episode notes

In this episode Amy Sussex chats Lauren Murdoch, founder of Murdoch Marketing, to explore her transition from a 15-year corporate career in marketing and business development to entrepreneurship. After experiencing burnout, Lauren decided to create a business that reflected her values and desire for balance. She shares how she found clarity through building strategic and sustainable marketing plans that truly align with business goals and how that clarity helped her clients thrive too. Amy and Lauren dive into the power of networking, the courage to say yes to new opportunities, and the importance of connecting every marketing effort back to your bigger vision. Lauren also opens up about organizing events, securing sponsorships, and the lessons she’s learned about creating momentum in business without burning out. Whether you’re navigating your own career transition or looking to bring more intention to your marketing strategy, this episode is packed with inspiration and actionable takeaways.

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