694. Stop Scaling. Start Solving: What the Nonprofit Sector Gets Wrong About Growth - Eliza Blank
We Are For Good Podcast - The Podcast for Nonprofits · 2026-03-25 · 30 min
Episode notes
Meet Eliza Blank , the new CEO of The Farmlink Project We’re exploring what happens when a founder-CEO mindset collides with one of the most urgent food systems problems of our time. Eliza bootstrapped and scaled The Sill from a single idea to 12 stores across seven markets and $25M raised. Now she's applying that same startup lens to Farmlink, which rescues and redistributes over a million pounds of food every week. In this episode, you'll hear: Why Eliza's team talks about their own obsolescence every day, and what that mindset unlocks for mission-driven orgs Why growth for growth's sake is a red flag, and how Farmlink thinks about scale vs. depth instead How to build a community of fanatics around a cause most people don't even know exists yet Episode Highlights: From The Sill to Farmlink: Eliza's origin story (3:22) What the startup model has to teach the nonprofit sector (6:14) Brand building and community as a growth strategy (9:16) Scale vs.