The B2B Podcast Index
unSILOed with Greg LaBlanc

625. How to Not Just Face Uncertainty, But Thrive In It feat. Nathan and Susannah Furr

unSILOed with Greg LaBlanc · 2026-03-02 · 55 min

Episode notes

We live in an age where uncertainty lurks around every corner, but what if uncertainty didn’t have to be an anxiety-inducing, uncomfortable part of life? The Upside of Uncertainty: A Guide to Finding Possibility in the Unknown, by INSEAD professor Nathan Furr and entrepreneur Susannah Harmon Furr, presents strategies and tools to embrace uncertainty and turn it into opportunity. Nathan, Susannah, and Greg discuss why humans are naturally wired to avoid the unknown, and how our capacity to face it can be strengthened through learnable tools. The conversation covers some of the strategies described in the book like creating “islands of certainty” through rituals and support systems, maintaining a portfolio of personal options instead of going all-in too early, and focusing on what’s within one’s control while pursuing other meaningful goals, internally. *unSILOed Podcast is

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