
Beyond Access: Can Tech Raise a Financially Empowered Generation?
The Issuer Academy: Innovate. Scale. Impact · 2025-07-16 · 46 min
Episode notes
In this episode of The Issuer Academy podcast, host Merusha Naidu is joined by Theo Kitshoff, CEO and Co-founder of Sticitt, and Drisha Kirkman, Head of Programme Management and Sustainability (MD South Africa) for Paymentology. Together, they explore the intersection of financial literacy and technological innovation. What You’ll Learn: How to design financial education tools that create lasting behavioural change, starting with children Why partnerships between fintech and payment processors are crucial for scaling inclusive solutions The “Mobile-First Framework” for building financial solutions in markets with limited infrastructure How to integrate financial literacy into formal education systems through innovative payment solutions Why embedded finance must be localised for African markets rather than copying global solutions How to balance technological innovation with practical accessibility in developing markets Theo Kitshoff is the CEO and Co-founder of Sticitt, a pioneering fintech company focused on reimagining financial literacy for children through innovative payment solutions.