How to Run Finance in a Creative, 'Hit-Driven' Business, with Diya Sagar

Episode notes

In creative businesses, the art drives the upside — but the numbers determine whether the art can exist at all. In this episode of The Growth-Minded CFO, hosts Alex Louisy and Lauren Pearl sit down with Diya Sagar, CFO of AWA Studios, a young media company that publishes original graphic novels and brings them to life in film and television. Diya leads finance in this truly hit-driven business. There’s no recurring revenue, outcomes are unpredictable, and every project is a bet. She shares how she brings financial certainty to an inherently uncertain environment - without slowing creativity.