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The Engine - Founders Stories

How Startup Founders Can Fix Hiring by Replacing Recruiters with Sales Operators - Luke Barry

The Engine - Founders Stories · 2025-10-23 · 51 min

Episode notes

Welcome to The Engine - Founders Stories Podcast. Host Donna Owen chats with Luke B. (Luke Barry), Co-Founder and Head of Growth & GTM of How Ya Doing , a talent-as-a-service firm that combines deep sales expertise with executive search proficiency. Before launching his own business, Luke spent 15 years in enterprise sales and payments with Lloyds Bank and Citibank. His journey into the corporate world began in an unexpected place: hairdressing. However, after a life-changing accident, Luke made a career pivot to banking, where he discovered the true value of relationships. In this episode, Luke shares his unique path from hairdressing to corporate banking and how his experiences in sales and payments shaped his approach to recruitment. He also discusses how How Ya Doing is tackling the gaps in traditional recruitment by offering a more personalized, relationship-driven model. Key Takeaways: How Luke transitioned from banking to founding How Ya Doing. The unique talent-as-a-service business model that mixes sales expertise with recruitment. Building strong relationships has been the foundation of Luke's career.

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