From scattered research to shared reality with Kylee Lessard
The Curiosity Current: A Market Research Podcast · 2026-02-10 · 45 min
Episode notes
Kylee Lessard did not come up through a traditional research path, and that shapes how she approaches insights today. After roles in content, product marketing, and an interim chief of staff position, she stepped into leading insights and strategy for LinkedIn’s advertising business with a clear view of the problem: research was happening everywhere, but decision-makers lacked a single, trusted source of synthesis. In this episode of The Curiosity Current, Kylee explains how she helped move LinkedIn from scattered, ad-hoc research toward a more centralized insights model that leaders could rely on. She walks through her practical playbook: starting with a stakeholder listening tour, defining and socializing a clear charter, and creating early wins that built credibility quickly. One of those wins was democratizing access to research through a shared repository and consistent insight-sharing cadence, reducing duplication and misalignment.