55. 2026 is about minimalist marketing

Episode notes

In this episode, I'm talking about why decluttering your marketing plan is so important, now more than ever. Your leaders think that being everywhere means you're more likely to get seen. But actually, the opposite is true. When you spread yourself thin across lots of activities, none of them actually stick. In this episode, I cover: Why we're so stressed at work (and what to do about it What minimalism is and isn't (and why it's made me happier) How to apply minimalist principles to your marketing The real reason jumping between tactics never works Why I got 500 people to