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The B2B Marketing Gap Podcast

50. What Suits Taught Me About Dealing With Leadership as a B2B Marketer

The B2B Marketing Gap Podcast · 2025-05-06 · 16 min

Episode notes

The most common thing I hear from B2B marketers?“Why don’t our leaders get what we do?”“Why don’t they respect my time?”In this episode, I’m sharing a fresh way to reframe how you see your leaders - inspired (weirdly) by Harvey and Louis from Suits.Because what I’ve learned is this:It’s not always about you.Most of the behaviour that frustrates us from the top comes from their own story - not yours.Inside my course, B2B Breakthrough Academy, we go deep on this - not just the strategy building side, but the mindset shifts that help you show up with clarity, confidence and get heard by leadership. Check out B2B Breakthrough Academy:

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