Building your own brand for a specific audience

Episode notes

Tea Time with Talent Acquisition is proudly sponsored by Peritus Partners - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peritus Partners - Next Generation Recruitment⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ------------------------------ A year after his first appearance, Sean Kennedy returns to the podcast to share how his personal branding has evolved by applying the principles he discussed during " 1,000,000 Impressions Without Costing a Penny " - In this follow-up conversation, we delve into the idea that our personal brand accompanies us as we change roles or organizations. This highlights the importance of developing not only an employer brand through social content, but also a personal brand that supports individual career growth. Sean has excelled at this without compromising his productivity at work. He has implemented a system that allows him to balance both aspects of branding during his workweek. With a goal of achieving 12,000,000 impressions by the end of 2025, his system is already delivering remarkable results, surpassing 30 MILLION impressions on LinkedIn within just the first four months of this year.