New Year, New You… REALLY?!? Personal Brand Training (ep.204)
Talk About Talk - Executive & Leadership Communication Skills · 2026-01-19 · 58 min
Episode notes
New year, new you. What does that actually mean? Dr. Andrea Wojnicki makes it clear: it’s not about reinventing yourself or becoming someone you're not. It's about rediscovering your strengths, elevating your best self, and defining a professional identity that helps you achieve your career goals in 2026 and beyond. In this episode, Andrea shares a powerful personal brand training session that walks you through three critical questions designed to reveal what your authentic professional brand should be. You'll explore what you're most proud of from 2025, your biggest career accomplishment from the last decade, and what you truly want to accomplish moving forward. Andrea also shares three definitions of personal branding that will inspire and guide you, plus her proven Present-Past-Future self-introduction framework that helps you present yourself with confidence and impact in any professional setting. The episode also includes a live Q&A where Andrea tackles tough questions about ageism in the workplace, how to introduce yourself in sales calls, navigating social media versus in-person communication, and more.