Inside BNSF Railway's TA Transformation with Kelly Jimenez
Talent Acquisition Leaders Podcast - Recruiting, Staffing, Human Resources · 2024-03-19 · 28 min
Episode notes
On this episode, host Ryan Dull is joined by Kelly Jimenez , Director Talent Acquisition of BNSF Railway . Kelly shares insights into the transformative journey of talent acquisition at BNSF, emphasizing the integration of technology and strategic data analysis to enhance recruitment outcomes. Key Takeaways: (02:21) Kelly's unexpected entry into the TA field. (03:10) The significance of adapting recruitment strategies to technological advancements. (05:38) The role of BNSF Railway as a major employer in Fort Worth and its impact on Kelly's career. (12:28) Challenges and strategies in hiring for a large, unionized workforce. (19:17) The targeted approach in college recruitment to maximize ROI. (21:40) Success in filling a significant portion of BNSF's college recruitment plan ahead of schedule. (22:24) Ongoing challenges and future initiatives in TA within small market towns. Resources Mentioned: Kelly Jimenez - BNSF Railway - This episode is