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SuperConnector Show - entrepreneurs, startups & business growth stories

How to build a valuable subscription business with Matthew (Matt) Holman (Subscription Prescription)

SuperConnector Show - entrepreneurs, startups & business growth stories · 2026-04-10 · 57 min

Episode notes

Do you run an ecommerce or subscription-based business that is struggling to grow? Most businesses look at subscriptions as a secondary action to one-time acquisition with discounts & gifts as the main tools for keeping customers on for as long as possible. But by using data insights to understand what & how people buy, what they're looking for & how your product or service answers that, you can unlock significant subscription growth! Find out how in this conversation between Matthew (Matt) Holman (Founder, Subscription Prescription & Creator, Commerce Catalyst ) & Paul Lancaster (Founder & Event Producer, PLATFORM | UK Startup & Scaleup Week ). If you'd like to know more about Matt & his work, Follow him on LinkedIn at then check out & websites. In addition to being Host of the SuperConnector Show podcast, Paul Lancaster is Founder, Event Producer and Host of the popular, monthly PLATFORM events and 5-day UK Startup and Scaleup Week festivals. He is also Coach and Mentor for busy entrepreneurs, business owners and leaders who want to focus and be more productive. Find out more at &

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How to build a valuable subscription business with Matthew (Matt) Holman (Subscription Prescription) - SuperConnector Show - entrepreneurs, startups & business growth stories | The B2B Podcast Index