The Secret to Writing OKRs That Actually Work with Péter Tóth
Strategy Candy: Strategy | OKR | Product Management · 43 min
Episode notes
If you’ve ever struggled to write clear, focused OKRs that actually drive business results, this episode is for you. Tim and Péter break down the biggest mistakes teams make when setting OKRs and share a practical, step-by-step approach to writing better ones. Learn why OKRs should feel like a newspaper headline , how to track progress before the quarter is over , and why measuring outputs (instead of outcomes) will derail your strategy. Plus, we explore whether AI can help with OKR writing —and what most people get wrong when using ChatGPT for goal-setting. With real-world examples from sales, product, and leadership teams , this episode is packed with actionable insights you can apply immediately .