22 Sponsorships in One Month… Worst Problem Ever?
Sponsor Magnet: Attract, Price, & Execute Dream Partnerships · 2026-01-19 · 13 min
Episode notes
Could you handle 22 brand deals in one month? In this conversation, Logan Nathanson reveals how he delegates 80% of his email workload to virtual assistants, why he's shifting brands toward whitelisting budgets instead of flat fees, and the uncomfortable truth about when champagne problems turn into actual problems. Here's what we cover: How to train VAs to handle brand negotiations without screwing up your deals The whitelisting strategy that generated 10x ROI for one brand during Prime Day Why saying "I can't guarantee sales" is actually the right answer The psychological hurdle of letting assistants see your full income How to maintain long-term brand relationships without burning out during holiday seasons Grab my book, Sponsor Magnet, to learn how to transform your influence into income: Want one-on-one sponsorship coaching?