First Look! 👀 Storytelling as the Secret Weapon in Workplace Design: The Jordy Dent Approach

Episode notes

For Jordy Dent, every successful design starts with a story. Experience shows that it’s the designers who question the brief, dig deeper, and uncover the story behind the space who create work worth remembering. And, we’re talkin’ in the latest episode of Space by Stansons. Tune in as host Guy Stanley welcomes Jordy Dent , Creative Director at B Corp-certified Area , for an engaging conversation on all things story-led and purpose-driven. What You’ll Learn How to use storytelling as the foundation for workplace design Why starting with a strong “why” keeps projects aligned and clients engaged How to uncover a client’s culture, tone of voice, and values - even without direct access The power of discovery elements in keeping a design story alive over time Why deep research and early thinking pay off in faster, more confident delivery How to integrate sustainability as part of the story, not an afterthought Tune in for a timely reminder that a clear “why” and authentic storytelling can elevate your design far beyond what any formal qualification alone can deliver. Jordy Dent is the Creative Director at Area, a leading design and build firm and certified B Corp.