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Joe Kowalski $1B Mistake? Picking the Wrong Vertical
SaaS That App - Building Tech-Enabled Businesses · 2025-07-08 · 46 min
Episode notes
In SaaS entrepreneurship, conventional wisdom often falls short of reality. Few stories illustrate this better than Joe Kowalski's journey from biomedical polymer chemist to successful SaaS founder and investor. In this episode of SaaS That App: Building B2B Web Applications, Aaron Marchbanks and Justin Edwards discuss with Joe what it really takes to succeed in the SaaS world. This podcast is