Essential Truths to Success in Go-To-Market Orgs with Russ Stanziale

Episode notes

Essential Truths to Success in Go-To-Market Orgs with Russ Stanziale Those who work in SaaS know how fast things come at you and how much may be asked of you on any given day. When you add in an org that’s literally operating 24/7 with more time zones than you can keep up with and more cultural nuances than you can count, you have to get strategic about how you’re empowering and driving change. It doesn’t happen by accident, and my guest, Russ Stanziale, shares this in so many ways in our conversation. His intentional moves have led to some amazing growth and team dynamics! Working Around the Globe It’s easy to underestimate the complexities of international organizations. You have to have sensitivity to those cultural differences, not just with customers but with the internal team members. Change Management Driving change can be difficult within your own culture, but when you try to change culture across multiple cultures and time zones creates even more challenges. Change starts with you first as a leader. Once you can do that, you can start to bring change through your team and an entire organization.