The Quick Commerce Revolution: Snappy Shopper's Retail Media Innovation with Greg Deacon

Episode notes

Welcome to the Retail Media Moguls podcast , hosted by Stuart Adamson and brought to you by Platform 195 . In this episode of Retail Media Moguls, host Stuart Adamson welcomes Greg Deacon , Vice President of Retail Media, Groups & Business Development at Snappy Shopper . Greg shares insights into how Snappy Shopper is revolutionising the convenience retail sector through its innovative quick commerce platform and retail media solutions. In this episode, Greg and Stuart discuss: Snappy Shopper's unique approach to quick commerce and retail media Building a retail media network for convenience stores and local retailers Leveraging technology to connect brands with hyper-local audiences The importance of transparency and data sharing in retail media Balancing retailer needs with brand objectives in a fragmented market The future of retail media in the quick commerce and convenience sectors Greg brings a wealth of experience from his career spanning retail, media, and technology sectors. His journey from traditional retail to pioneering quick commerce solutions offers valuable insights for brands, retailers, and media professionals alike.