042 - Transforming Patient Engagement with AI-Driven Digital Outreach with Yossi Abraham, CEO, Zappix
Pitch, Build, Scale - Startup Founder Stories in the Age of AI · 2025-09-23 · 29 min
Episode notes
What happens when a tiny startup with one client grows into a customer-funded, enterprise-ready SaaS platform in healthcare? In this episode of Pitch, Build, Scale, we sit down with Yossi Abraham, President & CEO of Zappix, to unpack how his team bootstrapped growth in one of the toughest markets: healthcare. Yossi shares insights on: - Overcoming the “pilotitis” problem in AI adoption - Building customer-funded SaaS without venture backing - Driving growth through partnerships and referrals - Hyper-personalization in digital patient engagement - Why lead generation is the single biggest constraint for SaaS founders in compliance-heavy markets This conversation is a playbook for founders navigating complex sales, compliance barriers, and the messy reality of AI implementation.