What MMA Teaches CEOs About Control, Confidence and Recovery

Episode notes

Sagi Eliyahu sits down with Adam Sedlack , CEO of UFC GYM , to explore the intersection of fitness, community building and operational excellence. Adam shares his journey from starting in the fitness industry in 1994 to leading a global brand with over 150 locations across 42 countries. They discuss how UFC GYM combines mixed martial arts (MMA) training with traditional fitness to create a holistic wellness experience. The conversation also touches on leadership, franchise management and the importance of instilling confidence and resilience in both youth and adults. Key Takeaways: (02:27) Build community, not transactions, to deepen customer engagement. (06:03) Functional workouts like boxing deliver unmatched physical and mental results. (10:29) MMA training builds confidence and resilience in participants. (14:40) Passion and grit are essential traits for hiring staff. (19:51) Franchise management requires robust operational and legal support. (24:51) Youth programs emphasize fitness, discipline and personal growth. (30:18) Preparation for challenges is more important than competition itself. Resources Mentioned: Adam Sedlack UFC GYM | LinkedIn UFC GYM | Website This episode is