Ep 50 | Andrea Zen

Episode notes

In this episode of the podcast, Irina Cismas , Head of Marketing at Custify, sits down with Andrea Zen , Customer Success leader at Fairly Made. Andrea breaks down how CS operates at the intersection of sustainability, complex product data, and evolving regulations in fashion traceability. He shares how his background in fashion shaped a deeply customer-centric mindset, how his team manages diverse clients from luxury to mass market, and why success depends not just on retention metrics—but on customer maturity. He also explores how to manage a CS portfolio using revenue and margin logic, fix data gaps between Sales and CS, and balance customer advocacy with strong boundaries in a fast-moving startup.