The B2B Podcast Index
MarTalks- The #1 Ecommerce and MarTech application podcast

The composable transformation journey, with 3 retail technology leaders

MarTalks- The #1 Ecommerce and MarTech application podcast · 2024-05-01 · 42 min

Episode notes

One of the striking trends of the composable era has actually played out on the customer side. As deployments to full-stack composable commerce have become faster, brands have invested more heavily in the talent needed to lead digital efforts from inside, and command greater control of the data. In this special episode of Martalks, we put three of those brand-side tech pioneers on the podium to discuss the roadmaps of their journeys to composable adoption. Speaking to… Fred Argir - formerly CIO of Toys “R” Us and Barnes & Noble, and now CEO of The Argir Group Diane Randolph , a seasoned CIO on the board of Shoe Carnival, Former CIO Ulta Beauty, and who now advises technology companies such as Orium Stuart McKeachie , CTO at Serena & Lily, and formerly of Williams-Sonoma and Restoration Hardware. …we investigated the marketing requirements and difficulties that provided the motivation for replatforming to composable platforms and the agility that the business gained as a result. We also delved into the agents of change, and how that responsibility falls variously to vendors, integrators, and in-house personnel, and the cultural implications of transformation for the wider business.

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